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Senior Manager Marketing Strategy, PAM

Cyber Ark

May 03

Who we are:

CyberArk (NASDAQ: CYBR) is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.


What you will do:


CyberArk is looking for an experienced Marketing professional to join our Go-To-Market (GTM) Strategy team.  In this role, you will be leading and executing cohesive, end-to-end GTM plays for our Privilege Account Manager solutions, a market leader solution in a high growth market and largest product set by revenue and market share.  


What you need to succeed:


  • Lead a cross-departmental team to develop, prioritize and successfully execute on Privilege GTM plays
  • Work closely with cross-functional counterparts in portfolio marketing, campaign strategy, product management, customer success, sales, and other teams at CyberArk to ensure all aspects of GTM play are addressed
  • Activate GTM play across multiple routes to market at CyberArk
  • Work with product, strategy and business development teams to align future investments and plans to the GTM plays
  • Define the GTM strategy for the play from target market and buyer persona definition to product offerings and even help shape the outcomes expected for customers
  • Define KPI’s and success metrics
  • Analyze the entire GTM play system against KPI’s and metrics, and work with internal executive stakeholders to optimize effectiveness
  • Collaborate with data and marketing teams to review sales pipeline metrics and refine tactics as needed
  • Develop and provide ongoing enablement to the rest of the sales organization


How you will stand out from the crowd:


  • Bachelor’s/Master’s in business, marketing, or technical degree (computer science, computer engineering, etc.)
  •  5+ years minimum of professional experience in security, product marketing, and/or product management.
  •  Ability to communicate effectively and work with large cross-matrixed teams
  •  Creative problem-solving and the ability to recruit teams to work on solutions
  • Experience in cybersecurity is preferred


CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.


CyberArk may, if required by applicable law, implement a mandatory vaccination policy as a condition of employment, subject to reasonable accommodation where required by law.


Recruiting agencies or vendors without a valid agreement between the parties are not authorized to (a) send CyberArk unsolicited resumes or candidate data or (b) contact CyberArk employees for the purposes of presenting candidates for employment. CyberArk will only work with recruiting agencies who have a valid agreement with CyberArk and that are specifically invited by CyberArk’s recruiting team to assist with searching for and submitting candidates for a specific position. Any unsolicited resumes or other candidate data submitted to CyberArk will not be accepted and shall be considered CyberArk’s property. CyberArk will not pay any placement or other fees of any kind for any unsolicited resumes or candidate data that is submitted in violation of this policy. CyberArk does not accept liability under any legal theory such as course of conduct, oral agreements, implied contracts, or otherwise based on negotiations with a candidate identified from an unsolicited resume or data in violation of this policy.